When it comes to ordering full color digital stickers, or color match stickers, without any knowledge of specific terms, it can become confusing. Hearing terms like Pantone printing, PMS, digital printing, flexographic printing and Flexo can make someone’s head spin. So how does someone order custom printed stickers online for the first time without getting … Read more
When printing custom labels, there are many things that can go wrong, but many issues can be resolved by clear communications with your print vendor and supplying the right types of graphic files. Here’s an overview of points to consider before placing an order with a label printing company… Avoiding Printing Errors In Applications Whenever … Read more
Whether it’s a distinctive logo or a product label, color plays a huge role in product printing design. It’s no wonder. Psychologists have long researched the impact color makes on human emotions, and have discovered that it makes a major impact on customers’ buying decisions. Companies who put these researchers’ insights into color theory to … Read more
In the second decade of the 21st century, labels must not only function, but they must dazzle on social media, cut through all the shelf space noise, and provide an easy way to track the product from the manufacturer to the consumer. To ensure that a label boosts its brand’s return on investment (ROI), its … Read more
Although “custom made signs” can refer to many different types of signage, this article focuses on the installation and materials used to create different types of shop signs (such as business hours signs). Materials Used for Shop Signs Most business owners who need a store hours sign want a material that is durable and will … Read more
Anyone who is a successful entrepreneur will tell you that the skill of overcoming adversity is one that is learned early on. Invariably, there will be business challenges to face within the first year of starting a new business. Obstacles need to be overcome to get to the next level of success, and learning the … Read more