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Promoting Your Brand With Labels

In today’s commoditized and saturated marketing climate, B2B marketers are getting a lot more customer-centric and putting more energy into their efforts to brand themselves. A fundamental part of brand building has always been to craft a personal connection with users. However, assuming their potential customers make solely rational decisions, B2B marketers are concentrating on … Read more

Why Should You Promote Your Brand Offline?

Good question!  You might think it’s cheaper to promote your brand online using social media until doing facebook and twitter ads, banners and pay per click ads, the costs can raise up considerably. Compare this with spending a couple of pennies each on labels and stickers with the website name printed on them that can … Read more