When it comes to ordering full color digital stickers, or color match stickers, without any knowledge of specific terms, it can become confusing. Hearing terms like Pantone printing, PMS, digital printing, flexographic printing and Flexo can make someone’s head spin. So how does someone order custom printed stickers online for the first time without getting … Read more
In the cosmetics industry, the glut of competitors makes it essential that brands find a way to set themselves apart among shelves after shelves of similar products. The best way to grab a customer’s eye – and their business — is a standout cosmetic label design. Having an exceptional label is even more critical for … Read more
When manufacturers need to track inventory or retailers need to count up their sales, they need a way to do these tasks quickly. Even more importantly, they need to take human error out of the equation. Custom QR code labels can eliminate most errors even as they allow staff to scan items quickly, saving time … Read more
There’s nothing like the glow of a custom candle to set the mood in a room. But to get that candle to a customer’s home is another story. How does a candle maker brand custom candle labels for jars, votives, and tins? Custom labels for candles need to do two things: call attention to the … Read more
If you’ve ever encountered a product label that has a 3D texture, you’ve probably touched an embossed or debossed label. Whether it’s the visual or tactile aspect of this design strategy, psychologists say, it makes a huge impact on customers’ decisions to buy products. For that reason, it’s incumbent on business owners and their marketing … Read more
Printing labels on bottles has changed little down through the years. Even though we still print labels the old-fashioned way, we’re keeping a watchful eye on new technologies to adopt during the years ahead. If these new options prove themselves under testing and use, they will become a game-changer for the beverage industry and the … Read more